“Kjaer Weis is the world’s first luxury, organic and eco-friendly cosmetics line.
Founded by Dutch makeup artist Kirsten Kjaer Weis, the line was created when she found her clients’ skin would get irritated from using conventional cosmetics. According to Weis, “”It made me think, if these products are causing short term effects like breakouts and rashes, what would the long term effects be?”” With this, she set out to create a luxury cosmetics line that was not only environmentally friendly, but also organic. Each of the products comes in refillable packaging so that consumers can refill their favorite shade instead of throwing away its plastic packaging.
Kjaer Weis products are not certified vegan because they choose to use beeswax, but the brand is paraben free and uses ingredients like Honeysuckle, which is naturally preserving.”
Just having an ecologically and health conscious product is not enough. When designing our sustainable packaging, we wanted something that looked and felt luxurious, not just another thing to discard. Award-winning creative director Marc Atlan did just that, creating an architecturally stunning bold, metal compact that can be easily refilled with your favorite KW product. The metal compacts, inscribed with white enamel “KW” logos, are housed in a red lacquer, grain-textured cases similar to jewelry boxes. Like a true relic, these compacts hold weight and will last – the perfect embodiment of how beauty, luxury and sustainability can coexist.
95% minimum of the plants it contains are organic.
At least 20% of organic ingredients are present in the total formula (10% for rinse-off products).
The product has been manufactured using environmentally friendly production and processing that respects human health.
There has been a responsible use of natural resources, a respect for biodiversity and the absence of GMO.
The product has been manufactured without petrochemical preservatives and without parabens, phenoxyethanol, perfumes and synthetic colorants.